November 30, 2008
A message from Mark
Right Wing, Left Wing, Broken Wing.
In contrast to my last blog entry we are now in the 11th hour. It turns out that
stating our economy is at a stage of unpredictability is the equivalent of saying
the sky is blue. There is certainly a worldwide mix of emotion. Since our company
sells throughout the US and abroad, we can certainly see what areas are being impacted
more than others.
Every news station, newspaper and political blog are consistently reporting the
downfall of major companies either collapsing or on the verge of doing so. Collectively
we are gaining a clear understanding that the majority of these companies failing
are doing so at the hands of gross mismanagement and neglect.
Some may not agree, but my opinion is that capitalism has been ruined by publicly
owned/traded companies. You invest your money into stocks of companies and you have
no control over the idiots that are destroying it. It seems to me we would have
gained a little common sense after Enron. Yet we continue to over-manipulate our
currency, and falsely build the value of stocks based on how sharp the PR groups
promote what dreams may come. My gut tells me to dismantle the stock market, futures
trading and fund manipulators and send those greedy asshats to work picking mangos
in the jungles of Central America.
This far into this abyss we are finding out what we are made of. In preparation
for the downturn most major providers who control large market shares of steel,
oil and other goods have collectively *stuck it* to the American people and reaped
unheard of profits off the backs of hardworking Americans. For most of us these
are defining moments. These are the times in our lives that show our true character,
balance and compassion.
For well over a decade I have served this company as the top level decision maker,
janitor, personal councilor, mentor, coach and whatever else it took to keep the
boat upright. When it hits, I am the man behind the fan, and there is certainly
nothing less enjoyable than having a turd fight with a tennis racquet. I have never
taken a salary, and since its formation there has never been a check with my name
on it, yet I still wipe down the floor at the urinal since the tile on the wall
is obviously more entertaining to look at.
On TV I see the religious evangelical "rock stars" reaping in millions selling themselves
as a way to salvation, yet salvation has constantly lied within. Somehow I can smell
the bile through the television's speakers. We have been lead down a path of destruction,
hell and discontent. The leaders have failed us, and we must now open our eyes to
what is. It is real. This is no dream, nor a fantasy - this is life, and unfortunately
we better get used to it. The American dream has turned into a nightmare for many
people, and for that I am truly devastated.
I would liked to have celebrated my years of hard work with a payout of some kind,
but now I am focusing on keeping ourselves in a position that enables our employees
not to have to hear the words that so many have already heard. To date, we have
not laid off a direct employee due to financial dismay. The grimace on my face cannot
possibly describe the feeling I have knowing that the fabric of our lives is being
unwound by those stealing the string, yet there is nothing we can do about it.
Today it is easy for all here to look back and be proud of our growth, accomplishments
through our collective passion for success. The bitterness is in knowing that we
might have what it takes to get through without any major scars, but many others
are not so fortunate. Many are vulnerable to the slightest change and have not prepared
themselves for long durations of slow sales. This does not make them subject to
criticism for pursuing their dreams; we cannot be prepared for everything.
Forward Movement.
Though bound by confidentiality to disclose any details, over the last 3 months
we have gone through a barrage of due diligence with a company contemplating the
acquisition of ICON. Though this was not the first time, it will be the last. There
are a lot of tough decisions to be made but there is one clear message, despite
what may come in the near future we will be working to ensure we stay strong, and
do the right thing to ensure that we are bringing the best metal building products
and/or services to the market no matter what change in path occurs.
The economy has made its impact on our business as well as the rest of our counterparts.
Like the rest, the Metal Building Business as usual is over and we can all agree
that the economic message is loud and clear. Moving forward our mission, direction
and goals are to redefine our thinking, reinvent ourselves and muscle through the
rest of the way.
At this year's end I am stepping down as CEO but will remain as Chairman without
compensation as I have for the last 12 years. I, along with the executive staff
will be looking for a replacement who shares the same passion and commitment to
lead our team forward. This is happening as I have been called to join a very important
initiative group. This group will develop new relationships between a network of
qualified manufactures throughout the US and abroad to combine forces and create
a single entity buying experience through unifying sales by sharing manufacturing
capacities with a central sales system that will provide instantaneous pricing and
provide information on the lowest cost products and metal building manufacturers.
This system will join quality component manufacturers with other manufacturers with
underutilized fabrication lines. Because the system is controlled by geographic
logic, buyers will have pricing and options like never before.
Imagine eBay combined with Amazon, Priceline, NexTag and Orbitz all participating
as a single source provider of high quality metal buildings and components. Make
no mistake, this is no pipe dream, it is a reality, it exists currently, works flawlessly
and is ready to roll.
ICON Technology Systems, LLC., (ITS) along with a group of undisclosed partners
have agreed to provide a unified estimating platform for all participating companies.
Since I have lead ICON Building Systems (a separate entity) for the last 12 years
it is not yet known what potential position is available for participation in this
network, hopefully something can be resolved, but if not we realize that there is
a greater benefit to serve the needs of our neighbors, but let me assure you we
are all just fine with that.
It has always been my objective to provide the best product at the best price while
maintaining a productive, enjoyable and meaningful working environment. We have
worked with an external development group to provide assistance in the development
of IQS and in exchange for our help we were given the use of the system through
a special license agreement, but all who have participated have decided that now
it is time to take this technology to a level not seen in our industry. IQS will
be repackaged and utilized to network and unify the most qualified and respected
Metal Building Companies.
Expect immeasurable change, and soon.
Mark
February 27, 2008
A message from Mark
INSTANT PLANS ONLINE - FREE!!
This year we introduced the World's first and only FREE Steel Building Software,
IQS and it is awesome. We designed it
completely with the user in mind - and it shows. Designing and pricing a new Steel
Building has never been easier, and IQS is heating up the marketplace each and every
day. Thousands of people have already used IQS to create plans and specs instantly
from their designs. Pricing is a snap, and tapping into the resources you need are
instant.
Download IQS now!
ALWAYS confirm your Codes and Loads with your local Building Department. DO NOT
take a salesman's word for it. This industry in plagued by unscrupulous sellers!
By using
IQS you will be able to generate
the plans and specs you need for your building department to approve. It is easy
and free. Utilize IQS to generate as many projects as you want. You can save an
endless amount of projects, open them later, modify or create new projects as you
desire.
We are passionate about what we do and it shows. We are proud to be the industry
leader and the world's number one source for steel buildings online. We are dedicated
to pushing every limit to bring the latest technologies to your fingertips. DO NOT
BUY A STEEL BUILDING FROM ANYONE WITHOUT USING IQS FIRST!!! We have the best pricing
in the industry matched with world-class customer service. Do not throw your money
away with another supplier. When you compare our products and services, you will
see why we are the NUMBER ONE steel building company in the United States - period.
Thanks for reading..
- Mark
February 12, 2007
A message from Mark
Changing Market Conditions
There are many words that might come to mind when I think about the current market.
I am not referring to the "steel market" but our economy. The media spins up the
scare and the press paints the ink in a fashion that allows us to believe we are
headed down the road of a recession. By definition none of us can know what that
means except recession equals less spending.
None of this makes me nervous, and it shouldn't bother you either. I could explain
that the economic cycle is one that has been fairly predictable over the last 100
years, but then if I did say that - I would be about as retarded as most of the
media creeps. We can't know exactly what will happen, but if enough people are saying
things are bad for long enough, eventually we will start to believe it. Now, consider
this - there is a dynamic involved in our economic strength that we have not yet
had the time or ability to measure - it is called the Internet.
Can you imagine life without it? The web has woven itself completely into the living
fabric of our world. We simply cannot live without it. This thing, this incomprehensible
interlace of connectivity has opened doors and borders and minds across the globe.
The economy is no longer confined to the corners of the world. We are a global economy.
Any market trending that is localized, be it compressed or a particular "hot spot"
in the real estate sector can be thought of in the same light when considering the
global economic benchmarks. There are always "micro economies" in the United States,
and similarly we are just a piece of the global market picture. There is an economic
net that now stretches across the world, and just because the strings are weak in
one place doesn't mean we are all going to fall through.
Times have changed beyond what our parents and grandparents could have ever imagined.
I am a bit shy of 40 and I got my first computer and started to program at the age
of 8. I used a suction cup modem and an analog phone (rotary) to chat via BBS to
my friend Uresh Patel who lived less than 2 miles away. Today, as the leader of
the ICON group of companies, I look at how many people we employ across the globe.
I see the business partnerships forming in other countries and I see how that benefits
the parties on both ends. Of course the economy of the US plays its role in what
we do, but when the dollar is weak we become a country of exports and the money
comes rolling back in. Don't worry about the waves of the ocean not coming back
to shore. Friends, we are in good shape - it's a long road and there are always
pot holes in it.
Adios!
- Mark
January 15, 2007
A message from Mark
The truth about the price of steel
In days reminiscent of February 2004 it seems we are crossing the grand threshold
again. Instead of blaming China for over consumption of steel and scrap, where we
stand today is totally different. There is no shortage and should be no shortage
of steel. The truth is the dollar has fallen far enough to turn away the import
steel that keeps our market balanced. What happens next is going to be much like
the oil companies who are shoveling in the biggest profits in the history of gasoline.
In the oil rich Middle East gas has been seen as low as 35 cents per gallon, but
commonplace is $1.00 per gallon. Why are we paying so much then? I will repeat the
phrase of a close friend who is a retired oil man - "The hogs got in the trough,
and guess what? They like it."
The US steel mills will shut down furnaces and critical facilities to slow production
and create a "demand." And, they do this as they know that imports won't be hitting
the docks until the dollar rebounds. They have us by the short hairs and I suspect
things will definitely get worse before they get better. We can blame politics,
or anything else, but at the end of the day this is about the mills taking advantage
of an already weakened economy, not to mention the hard-working people who have
supported them for generations. I don't like being kicked when I am down, and I
know none of you do either.
Though I cannot predict what will be taking place over the coming months, I can
assure you that we will be fighting to keep costs to a minimum, and doing what we
need to do to maintain the highest quality of products and services on the market.
As of today we are not raising our prices. Though our hands may be forced at some
point, for now I am taking a stand and will go find the supply we need at the right
price. I am not going to rush you to buy - though as you shop you will hear about
price increases - so talk to us and let us know what you are up against, and we
will do what it takes to earn your business.
Thanks for listening,
- Mark
January 12, 2008
A message from Mark
Life Online Part 2
Listen up people. We all know the internet is a powerful tool to shop with. But
it comes with a heavy price for a lot of unsuspecting consumers. There are lots
of ways to separate the wheat from the chaff, but let us set the bar for you. No
other company offers you free design software. They can't - but we do. Only a few
sources allow you to price online. We were the first to provide it in REAL-TIME.
Others have tried to copy us, and have failed. Each time they have attempted to
try to reach our level of technology - they have failed. It is easy to see that
we offer the most comprehensive solutions - period. When we launched metalbuildingdepot.com
people were amazed at the technology. Some competitors said we would fail. The same
people have seen our business grow leaps and bounds beyond theirs. We are not just
a "handy tool" or a "flashy website" we are a group of passionate people dedicated
to being the best - and we hold ourselves above the rest. We work harder and we
never stop trying to improve.
Most of the companies offering you a building are just re-sellers of some manufacturer's
"deal of the week." Your project will get shopped out to whoever has the lowest
price, after you have already committed to buy. Most will represent themselves as
the manufacturer, and in most cases they are not. I got a call the other day from
a good contractor who was asked to put up a competitors building. He asked me how
someone could field locate all the framed openings on a building and still pass
the wind code?
"I got these plans from The General and not ONE of the doors openings
are factory located." He asked me how a company could sell a customer a
building knowing they would have to spend a week cutting up and welding materials
on the jobsite. His comment was -
"I have to tell them after reviewing the plans
my price is now double." What should have taken less than a week to complete,
will now take more than two.
We have quality control at every step of the way, and we show you the plans up front.
With us you see what you are getting - we won't sell you a pile of metal and advise
you to learn how to weld. Hey, and while you are sitting there poking around looking
for a deal consider this. Metal Building Depot is the NUMBER 1 Metal Building online
retail outlet. We didn't get here by slacking. We didn't get here by taking deposits
and not returning phone calls, or changing our name every few months to avoid lawsuits.
Since the beginning we have had the same vision. The goal is pretty simple - be
successful. In all we do, in our methods, in our approach to problem solving, or
simply following up after your building delivers - we do what we know is right.
Every day a dedicated group of people show up ready to work hard for you. Almost
every employee here has tenure. We don't have a high turn-over rate on new hires.
People here stick together. Take a minute to make a phone call to see how you are
treated. Ask questions. Ask for brochures, or company literature, ask for help on
just about anything and you'll see how dedicated we are to serving your needs. This
is only a fraction of what makes us different. At the end of the day, not another
company out there will work harder to ensure you are getting what you need - from
start to finish.
Hey - that's just the way it is.
-Mark
January 1, 2008
A message from Mark
More of the Same!
Looking back and taking stock of another great year, I know that 2008 will be our
best year ever. ICON Building Systems has a solid history of being focused on customer
service and support while offering the most "builder-friendly" system in the industry.
Our company values and customer commitments are the cornerstone of our success.
Our growth is coupled by our commitment to growing solid partnerships and maintaining
value and integrity in our products and services. Our 2007 sales growth average
was 60% for the 9th year straight. Not a single one of our competitors can say that.
Our pledge to you is straightforward. We promise to be honest and pay attention
to your needs. Your goals are our goals, your success is ours. I guarantee that
your experience with us will be first class. We know that 90% of our customers are
"do it yourselfers" and we are here to help. Tommy Howard, our VP of customer service
has over 30 years experience erecting metal buildings. You won't have a problem
he hasn't solved before. We work on weekends, our days off, and routinely give out
our personal phone numbers - we are here for you.
There are a lot of "sellers" on the market today. Don't get caught up in a mess
with some fly-by-night who will take your deposit and run. Get references from customers
and vendors, find out how long they have been around, and get their history. If
you do your homework, you will find that we are who we say we are. We have a dedicated
team of people here day and night to help make your project a success. We control
your project - there are no "outside people" and no 3rd party communications. We
don't have to "call the factory" to find out the status of your order. Your project
is in our hands from start to finish. Give us the last look at your project - you'll
be glad you did.
Happy New Year!
-Mark
December 23, 2007
A message from Mark
Success isn't cheap
It is hard to imagine how much pain is involved in creating something great. The
passion one has towards the making of greatness cannot be explained, only felt.
There are many people here who have worked countless and painstaking hours to ensure
that you have the very best technology at your fingertips. No, we are not riding
the coat tails of someone who's already done it - but we are the pioneers, the innovators,
the relentless few who strive for something better. Innovation is in our DNA. We
don't have a choice. No one here does it for the money. We measure our success by
something different - yours. If what we do makes your life easier, and your project
is successful, then we share in that success.
Yep, there are a lot of posers out there and just as I knew when the MetalBuildingDepot.com
project started in 1999 that given enough time there would be copycats. Hey, that's
good for business. I think it is great. What I really hope is that our company is
modeled for the principles it stands on. I pray that as others follow, we show great
leadership, giving them something more to strive for. But I will say that today,
the richest experience overall will start - and end with us.
From the moment you step into our world, you will see and feel the difference. From
the experience you have on our website, or through the use of our building design
software packages, you will know that none of this happened overnight. We worked
hard to get here and we have a deep commitment to providing the best services in
the industry. You don't have to look around much to know that we are the only logical
choice as your project partner.
In the beginning, rival companies would use scare tactics about buying online or
from an "Internet Company" because you never know what is going to happen. I am
proud to say that our chargeback ratio to sales is less than 0.3% and no one else
in the industry can say that. We are proud of our customer service and the network
of people supporting it. Our reaction times are always same-day, and resolution
times are less than 4 days on average. If there is a problem, it is our number one
priority. After selling many thousands of buildings through our e-commerce efforts,
I can proudly say that we are the number one online retailer of metal buildings
on the planet. With our recent release of our new design software, IQS we are going
to be taking things to a whole new level. Watch out World!
Thanks for listening,
-Mark
December 10, 2007
A message from Mark.
Happy Holidays
From our family to yours - we want to wish you a very happy holiday season. This
is the time of year I like to look back and reflect on the year's successes, failures,
and opportunities to grow as individuals and as a business. With every project we
sell, we hope to build a solid relationship with each and every customer. Too often
"corporations" lose sight of what is important. Our customers are the foundation
of our business. Of course the product is important, but it is secondary as we already
know we sell a superior product. Creating a good experience and customer loyalty
is crucial to our success.
You don't have to look far to see that we are ahead of the rest. Our commitment
to quality speaks for itself - we care about the way we do business. Not that we
don't have our share of screw-ups, because we do - but given the opportunity, we
will prove that we also provide the best customer service in the industry. Our growth
is a result of our efforts. Since the year 2000 ICON has grown a staggering 3,600%
and not another Manufacturer in this industry can say that. We owe this to you,
our valued customer - and as your project partner we know that your success is our
success.
We are closing our year with tremendous success. I want to say thanks for the support,
and I sincerely hope you all have a Safe and Happy Holiday Season and a prosperous
New Year.
Until Next Time,
-Mark
November 9, 2007
A message from Mark.
Dear Diary...
I am sure some people might be confused as to my motivation to speak up about what
I think, and truth be told I am a little lost about it at times. I reserve the right
to make an ass out of myself at any time without notice. This is my life, and it
is too short to sit back and not do anything. The old cliché "life is short" probably
has no real meaning anymore, but I found out some years ago that life is in fact
here and we are all living in it.
Sure, life has meaning, but not the kind of meaning where short doesn't really mean
short and jackass really does refer to some kind of horse looking thing - but the
kind of "meaning" that makes you feel something in your gut. Some of what I feel
is spewed out without thought or remorse; other thoughts are delicately placed with
care and compassion. People reading my rant may not always get everything I am squawking
about but the bottom line is clear. Do your homework, read up on company histories
as if you are protecting yourself from a criminal. Most likely you will be dealing
with one in this industry.
My elegant posturing comes from the sickening, rotten stinky feeling in the pit
of my stomach when I hear about some assface salesman lying about the weight of
their building or some distressed sale where an unlucky customer put half down and
now can't take the building and you can get if "half-off" if you do the deal today.
Let's get one thing clear, building manufacturers are all about making a building
as lean as possible without sacrificing safety. Recently a Pennsylvania Manufacturer
was bidding a job against one of our dealers. The building was small and the other
side claimed to be 10,000 pounds heavier. (my thoughts) PROOVE IT JACKASS! (of course
I am meaning horse-like animal) We produced the actual shipping documents to prove
our weights up front. The other Manufacturer elected to let the customer go - in
other words he got caught with his pants down… yeah, the customer bought from our
dealer. And you know what? That customer will actually receive a superior product
at a better price without getting screwed by some assbag liar who can't put his
money where his mouth is.
Ok don't get me started...
-Mark
September 5, 2007
A message from Mark.
My toilet runneth over.
We all know we can't always please everyone all the time - we've all been there,
pissed off at bad service or lack of service altogether - but let me tell you my
story about customer service.
Last weekend in an all-star effort we trekked down to the local Sprint Mobile store
to upgrade my PDA phone. Keep in mind I have a "company" phone (one of many) and
most of them are Nextel (owned by Sprint) but the new phone I wanted is only available
from Sprint. Ok, so I was going to lose my beloved "direct-connect" walkie-talkie
thing-a-ma-bob. And though disappointed, I was willing to give it up for something
that would hopefully allow me to stay better organized and connected. I learned
all about this miracle phone online, and by talking to the online service representative,
who volunteered to send me the magical powered phone via mail and charge me full
price for the phone and up my contract for another 2 years.
I want to see it, touch it. At the Sprint store at the "podium" where we give our
name and sooner or later a representative will call out our name when he or she
may or may not become available. There were a total of 10 reps and 2 customers.
We stood there for 20 minutes watching and listening to two reps talk about what
night club they were going to that night. At this point I am only mildly uncomfortable.
They chat endlessly and pop gum as I stare at them, I am invisible. It is a sad
day. Finally some other rep comes from the back room and wanders about. When the
chatter-boxes noticed the other rep they looked up only long enough to point at
the lady and say "she will help you."
Ok - I'll get to the point. Finally after all that, they handed me the phone and
I started to set it up, and after 4 or 5 calls to the "customer" center, the rep
told me I could not have the phone because my account was Nextel and we are on a
business account, and while there were many available slots to add Nextel phones
on our account we had to get permission to add a Sprint phone. "Could take two days"
says the rep. My left eyebrow launched high on my forehead as my head tilted like
a puppy in earshot of a kazoo. Are you serious? We have been a Nextel customer since
they hit the market - Sprint buys them and replaces all the actual "customer service"
reps with retards? Ok that was mean, but I still can't bring myself to hit the backspace
key. Ok - so no new toy. Screw 'em! Damn idiots. We go to dinner.
At 8:55pm on the way out of the restaurant I spot an AT&T store. Could it be? I
"Sprinted" over to AT&T. The people working there had the cash register trays on
the counter. They looked like I do with a 13 margarita hangover - but they smiled
and asked "how can we help you?" I pointed at the rack on the wall and said "I want
that phone right there." A whole 15 minutes later I was back in the car with my
new phone. This was Thursday - on Saturday we went back and bought an AT&T phone
for every "Sprint" phone, companywide. Tuesday (after Labor Day) we cancelled our
Nextel and Sprint accounts. So long losers!
Moral of the story - customer service is everything! Oh, and don't be a dumbass
and people will probably like you.
Hey - it is what it is.
- Mark
August 28, 2007
A message from Mark.
Burning Down The House.
For those of you who don't already know, there are a lot of things that piss me
off. I am going to leave out my dirt-bag "competitors" for today and track back
to something I wrote a while back. The subject was recycling - and how important
it is. There is a lot of buzz out there about "carbon footprints" etc. but the bottom
line is it comes down to individual responsibility. I personally know that I am
responsible for making a mess of things. I can't imagine how much plastic I have
put into landfills, not to mention glass, paper and metals. I have left my mark
on this place. Now it is time to do something better. I listen to my iPod and peck
out words that end up in cyberspace, sitting on my ass thinking about how to be
a better human. The cynicism growing inside only compliments the hypocrisy. It is
time for a change.
We are all pretty much the same clone-drones who sit on the couch and point the
finger at big corporations. Leadership belongs to us, not them. Big Oil touts their
commitment to the world and its ecosystem, but my opinion about them is different.
I remember seeing the signs at Dow Chemical canals warning people not to eat fish
caught there. I can visualize the British Petroleum meetings with the multi-million
dollar Public Relations firms, about how they want to improve "image." Maybe it's
just image and profit they are worried about. Companies yell out through their "psycho-phones"
about being green and kind to the earth. Hey, maybe I can turn this puke into fertilizer?
Ok, there is no irony there and no punch line; I have too much Jimmy Buffett, Martha
Wainwright and AC/DC on my iPod.
And then there is me. A guy who wants wind turbines, solar panels, electric cars
and a box next to everyone's desk to put recyclables in. I want it because it makes
sense to me. Not because I want to be "green" too many ass-hats use the word to
make them look better - I want to be responsible. Everyone knows I don't give a
shit what people think about me, but I do care what they think about. I care about
what you think about. Think about being a better human.
- Mark
August 25, 2007
A message from Mark.
Progress over Profits.
People first. The ICON family of businesses and our partners are committed to building
and maintaining relationships. Midway into the 3rd quarter we are experiencing the
strongest year in our 12 years in business. Our goal is to continue to bring new
technologies to the forefront while sharing our success with our dealers, builders
and retail customers. We are proud to be the technology leader in the metal building
business and things are about to change again in the world of metal building design.
In 2003 we brought MetalBuildingDepot.com to the internet and to the world. The
launch of this product was the first and still remains to be the only one of its
kind and we are about to do it again. Scheduled for release in the 4th quarter 2007,
we are very excited to announce the release of IQS™ the world's first and
only 3D CAD integrated metal building design and pricing system. With our 3D real-time
modeling system IQS™ unleashes the power to configure an endless array of
building configurations under endless code and load conditions in fully rendered
3D CAD supported by GDI, OpenGL and DirectX. IQS™ produces to scale approval
drawings with full design specification. IQS™ is expected to be available
to private labels, dealers, and builders in late September with a full beta release
for retail customers in Q4.
Current features include building designs in gable, single slope, modular, lean-to
and asymmetrical building designs, with a maximum building size of 300x500x30 with
input/output in imperial and metric standards. Roofs can be designed from 0.5:12
to 8:12 pitch. Aircraft hangar structure designs support bi-fold, hydraulic lift,
slide and stack door systems. Structural framing systems are available in red-oxide,
galvanized and grey primed in any combinations. Building configurations can include
eave and soffit systems with full trim packages. Future features will include multi-story
structures, mezzanine design (integrated and free standing), multi-building combinations
(up to 10 combined structures) and foundation analysis and design. Early 2008 releases
will include multiple canopy, parapet and fascia systems including sloped and boxed
canopies.
We have dedicated ourselves to creating the finest Metal Building design system
in the world. As we get prepared, remember my words as indeed things are about to
change.
- Mark
August 20, 2007
A message from Mark.
I'd Rather Eat a Mattress
The majority of people shopping are doing so based on one thing - PRICE. I agree
you should get the best Value for your dollar; it would be foolish not to try to
make your hard-earned money go as far as possible. What concerns me is the amount
of questionable businesses there are out there. Specifically there are problems
in this industry. It is easy to put up a flashy website and look like a multi-million
dollar company. Unfortunately there are way too many of them out there. I can tell
you that more than likely 8 out of 10 companies you will find and contact online
will be of questionable character. Does that sound like a lot? It is, and if you
do your homework you'll be safe and have a worry free transaction.
There are many ways to fully qualify companies. I like to call and ask to speak
to accounting or accounts payable/receivable. If the person answering the phone
is the "accountant" then you might consider investigating the rest of the company.
Most of the trouble I have seen is from companies with a few people working out
of a house and calling themselves a "manufacturer" and this is the reason you should
talk to multiple people in the company and ask questions. If you don't feel right
or like you're being "set-up" you probably are. Now it is true that there are small
businesses out there that can and will treat you right. We're a small business,
but everywhere you turn we have a dedicated source of people to help you. We have
qualified people here to help you. Is it worth paying more to get good service?
Yes, it is. Do you have to? No, with us you get the best service in the industry
for less than what others sell for. We have dedicated customer service and account
representatives. There are 20+ people here to help you including qualified sales
people and account managers backed by degreed Architectural and Engineering Professionals.
We have built a great team to serve you.
Our success is your success. We are worth a second look - and if you need references
of prior customers, we have them all over the US and internationally. Check out
the
MAP to see one close
to you.
Think before you decide.
Adios!
Mark
August 14, 2007
A message from Mark.
I wouldn't buy this crap either...
What? You mean you don't read your contracts? You don't read the specifications?
Should you question the documents provided by the seller? YES, YES and YES! Buyer
beware! Get over it. So maybe you're not a lawyer - but you CAN READ. If you don't
understand something ask - and have them put the answer in writing. You are obligating
yourself to anything you sign, so you had better read, understand and be comfortable
with it. Just remember I told you so. We provide the contract up front. No questions
asked. We don't ask you to waive your rights to the DECEPTIVE TRADE PRACTICES ACT!
WTF? Am I serious? Yes I am. I have actually seen the contract and people actually
sign it. I can't believe it and for the life of me I just don't get it. You are
buying a building - how complicated should it be? There are metal buildings everywhere
and you are entitled to buy one just the way you want it - hassle free, no BS.
Week after week I hear stories of people putting down a deposit and getting the
screws put to them by changing the deal, the company went out of business, the salesman
made a mistake, etc. I promise that we will always shoot straight with you. We will
be up-front, honest and treat you fairly. There is an old saying that you can't
please everyone all the time, but we will never stop trying.
Cheers!
Mark
Monday, August 13, 2007
A message from Mark.
Hey Buddy... wanna buy a watch?
I am not just paranoid about how many scumbags there are out there "selling" buildings;
we call them "DEPOSIT TAKERS" because that is what they do - take the money and
run. Once you send them money, it is normally too late and you will get hit with
change-orders or a barrage of excuses of why the building price must go up because
something was left off the contract.
I decided to get on a mission and I have been doing some research to prove what
I have known all along. We started calling a lot of different companies to listen
to what they had to say. Once, I started laughing so hard I had to hang up. I just
can't believe that in this day and age people still get by with shelling this crap
out.
This is me calling to inquire about a 40x60x12 building.
[HERE IS THEIR SIDE OF THE STORY]
{Customer name} HAVE I GOT A DEAL FOR YOU! We had a customer order a building 5
weeks ago, he put down 50 grand on this building and he can't take it because his
property deal fell through. It is only 2 feet more in width and 3 feet longer than
the one you are looking for. Since we can't sell it as new, even though it is, we
have to discount it to move this from our factory. {Customer name} THIS IS A ONCE
IN A LIFETIME OPPORTUNITY. This building was sold for 200 grand plus, and the customer
put down 50 grand, the balance was 150 grand, but {customer name}
YOU ARE NOT GOING
TO BELIEVE THIS but my manager says we need to move this and to sell it
to the first person who will give me half of that! What I am telling you {customer
name} is that you can have this building for $75,000.00 if you are willing to move
on this right now. Since this deal is being pushed by every sales person here I
have to have a deposit today to lock this order up, otherwise I am going to lose
this deal to another salesman. {customer name} this is your shot to make a hell-of-a
deal, hell if I had a place to put it I'd buy it myself, but my wife just had a
baby. {Customer name} you can save $125,000.00 right now by doing this deal with
me. Hell that is enough money to complete the rest of the project, concrete work
and labor to put it up, hell you'll have money left over. Don't pass this up {customer
name} because tomorrow this deal will be gone.
Click! That is me hanging
up. Thank goodness for caller-ID block. After this call - errr - after this "greasing"
I felt like I needed a shower. UHHG!
OUR AVERAGE SALES PRICE ON A 40X60X12 IS LESS THAN $15,000.00. THAT IS ONLY $60,000.00
LESS THAN THESE IDIOTS!!!
For the sake of time I am going to stop talking about these creeps, and let you
know that we have placed MANY calls and more of this is forthcoming. Think about
this before you go. We just had a customer call that purchased a metal building
100x200 from "THE GENERAL" and called us stating they needed to get plans for permitting.
WHAT!!!? The building came without PLANS!!! She mentioned there is an ongoing lawsuit,
to which I say good luck - but we cannot help you now.
DAMMIT! DAMMIT! DAMMIT! PEOPLE DO YOUR HOMEWORK! Don't find out the hard way. Get
your product from a quality provider that can prove what they say - DO NOT TAKE
SOME SALESMANS WORD FOR IT. GET IT IN WRITING UP FRONT - AND MAKE SURE YOU ARE DEALING
WITH A REAL BUSINESS, NOT SOMEONE WORKING OUT OF A BASEMENT SOMEWHERE!!!
Your session is now over - that will be $65.00 please.
Mark
August 1, 2007
A message from Mark.
8 days in Mexico.
My vision became foggy as Veronica jammed her elbows into my back. "You have a lot
of knots" she said as I lay there thinking about who owned each one. On the massage
table, I found myself once again reflecting on the pieces of my life I wish I could
somehow magically rearrange. I think about an ex-business partner who stuck the
knife in my back, and my good friend of 20 plus years who recently did the same.
I think about the knots that belong to them, and I think about trust and how people
change over time. As a kid I wanted to be a garbage man, I thought it would be cool
riding on the back of that truck going down the road. That is, until one day my
pant leg got caught in the sprocket of my bike.
One early morning I was outside cruising around on my bike. My pants got snagged
and I fell over just in time to see the garbage truck coming directly towards me,
stopping briefly at each house. It was about 20 houses away - was there time? I
thought I could easily turn the pedals and free my tethered leg, but not this time.
As I frantically tried pulling my pant leg from the sprocket I realized I was not
getting out. The big truck was getting closer, and closer. I screamed bloody murder.
My mother came running out of the house wide-eyed, in a panic - only to find me
safe and sound, all limbs and digits intact. I was so shaken I could barely speak.
I wish someone could come and save me like that, and tell me not to worry and things
like that don't happen. So great would be the day when the innocence of childhood
reappears in an adult life. My mother passed away some 12 years ago, but I think
of her every day, and remember the lessons, the profound statements that have embedded
themselves into my memory. I remember my childhood more these days and I am not
sure why. Perhaps it is just the journey of my life, the path of the plan that does
not exist.
The reality is bad things happen, and they always will. I watched CNN live as the
coverage of the Minnesota bridge collapse unfolded. From my hotel room, just steps
away from the beautiful blue Caribbean ocean, I thought about the people sitting
on that Minneapolis Bridge and what they must be feeling, how their lives were changed
or ended. Unfortunately we are programmed to think in a way that is not normal.
We mix in thoughts of lawsuits, and finger-pointing terrorism. It's hard not to
think about that stuff, when we are a society of litigation and entitlement. We
find opportunity where we shouldn't, and instead of feeling the right emotions,
we think about who is going to pay for our pain.
I miss being a kid, but I feel lucky I am not one in today's world. Sitting on the
couch all day playing video games and watching TV just doesn't sound as good as
exploring the neighboring woods and building tree houses. We planned the world we
did not live in, and imagination was our tour guide. Now the video game makers and
Hollywood sell our imagination to us for a price.
And today I watch helplessly as the moral fabric of our world unravels. Given the
circumstances in which we exist, my only goals are to find health and happiness.
As I am working the rest of the knots out, I plan on losing 10 or 50 pounds, finding
my "center" and putting the rest in perspective. I promise to stretch more and gripe
less. You only get one shot at life - make it worthwhile.
Until next time,
Mark
July 20, 2007
A message from Mark.